"Until I joined QAA in 1996
I had every badge going on the bottom of my letterhead.
I felt they helped with our image. However, I felt most
of the organisations I joined were just 'buy a badge'
outfits. If you had 'a cheque book and
pulse' you could join.
The other problem I had with these organisations was
that they didn't have any 'teeth'. They didn't help
me when I had difficult clients, professional complainers
or non-payers.
They also don't protect consumers. If a consumer complains
or gets a really inferior service the trade association
usually doesn't have any power. All they can do is take
the members badge away. How does this protect consumers?
QAA helps to ensure that members operate very professional
businesses and are very customer focused. The Ombudsman
function provides the level of protection and hence
consumer confidence that is lacking in many trade associations.
I'm really proud to be a member of QAA."